SIDS Awareness and Risk Factors

For most parents, the idea of SIDS is a dark, unspoken cloud that hangs over their newborn’s crib. While it may seem unpreventable, you have tremendous power as a parent to safeguard your little one’s sleep. What is SIDS? Sudden Infant Death Syndrome is the death of a seemingly healthy…

Getting you a new baby ready for bed can feel like preparing for an arctic vacation: cushioned blankets, plush swaddles, layers to make sure their warm. Especially during these cold months! You picture a fragile newborn, and the first instinct is to keep them warm and wrapped in a blankets…

Worry Free Tummy Sleeping

For the parent of a newborn, few accomplishments are as rewarding as getting your baby to sleep in their crib. The stillness, the silence, the hope for rest or even sleep. Nothing deflates that feeling faster than your little one rolling over onto their tummy. Suddenly every “Back Is Best”…

Safety is our highest priority. It is the spark that started our founder, Kelly Obriot, on his journey more than 20 years ago. He wanted to make a safer product for his own children and children everywhere. Newborns sleep up to 17 hours a day, so it’s critical that their…

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